YouTube is the world’s #2 search engine next to Google. For many reasons YouTube is likely the best place to host your new company video. 45 Degrees Latitude can assist you with your new video (or produce a video if you need one) by adding closed captioning and language translations.
We recently completed the above video for the Kingston, Frontenac, Lennox & Addington Public Health Unit. The ‘unlisted’ YouTube video described how to use the Healthy Babies, Healthy Children Screening Tool – a form for public health nurses to assess risk for infants and young children.
Once the video was completed, closed captioning was added. This helps comply with accessibility regulations (Accessibility Ontario – AODA). Google will provide closed captioning automatically when the viewer selects the ‘cc’ icon on the bottom of the player however, there are often errors- especially with names or if there is background music. Computer voice recognition is good but a long way from perfect. We take the script and input it manually into YouTube to ensure the captioning perfectly matches the video.
Google will also provide language translations – for free. Again, errors are rampant. 45 Degrees Latitude takes the final script and sends it to a professional language translation firm then uploads the correct translation and adjusts the video timing. This can be done with any video.
The above does not replace another language version of a video but it’s the next best option – and for a whole lot less money too.